Basha Frost Rubin is the CEO and Cofounder of Priori Legal, a curated legal marketplace connecting high-growth start-ups and SMBs with a network of vetted lawyers at their most competitive rates. She speaks and writes extensively on how technology and innovation is changing—and will change—the market for legal services. Her writing has been featured in Forbes, TechCrunch, Entrepreneur, Inc., Women 2.0, VentureBeat, and Under30CEO. Ms. Rubin holds a JD from Yale Law School and a BA from Yale College, and is a member of the New York Bar. She sits on the board of A Blade of Grass and is a member of the World Economic Forum’s Global Shapers.